At Nepal Aaja, we believe that responsible advertising is a vital part of a sustainable media ecosystem. Operated by Blue Brain Media Pvt. Ltd., our platform connects businesses with a highly engaged, institutionally aware audience across Nepal and the globe. We provide a premium environment for brands to showcase their products and services, ensuring that commercial messaging reaches the right demographic without compromising the integrity of our journalism or the user experience.
We offer two primary modes of advertising designed to meet diverse business needs: Banner Advertising and Content Advertising. Our Banner Advertising solutions provide high-visibility placement across our desktop and mobile platforms, allowing brands to build immediate recognition. Alternatively, our Content Advertising (Sponsored Content) allows partners to tell deeper stories through branded articles. In strict accordance with our editorial pledge, all Content Advertising is clearly labeled as "Sponsored" or "Advertorial" to distinguish it from our independent news coverage, ensuring complete transparency for our readers.
A key component of our value proposition is our data-driven approach to audience engagement. When users interact with specific advertisements—such as clicking on a targeted campaign or voluntarily submitting information through lead-generation forms embedded within an ad—we collect data regarding that specific interest. To protect user privacy and maintain commercial confidentiality, this data is governed by a strict client-exclusivity rule: any audience data collected through a specific advertisement is provided only to the respective client associated with that campaign. We do not recycle this commercial data for other advertisers, nor do we sell it to third-party data brokers.
We maintain a non-negotiable firewall between our commercial partnerships and our editorial newsroom. Advertisers do not exercise any influence over our news selection, investigation processes, or editorial opinions. Nepal Aaja reserves the right to reject any advertisement that violates the laws of Nepal, promotes misinformation, or conflicts with our ethical standards. For inquiries regarding rates, specifications, and partnership opportunities, please contact our business desk at [email protected].